Career
Career
Copywriter
Job Type: Full-time
Work Location: Gurugram
Date: 25/July/2023
Designation: Copywriter
Experience: 1 year experience in Copy Writing (ad copies, video scripts, website copies and social media etc.)
Eligibility Criteria
- Must be well familiar with SEO and content writing concepts.
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organizational ability.
- Fluency in English.
- Excellent Verbal & Written communication skills
- Attention to details.
Job Description
- Craft clear, concise, and engaging copy for a variety of channels, including print advertisements, digital ads (facebook, google, etc), website content, email campaigns, social media posts, video scripts, product descriptions, and more.
- Develop a deep understanding of the brand’s voice, values, and target audience.
- Collaborate with the creative team to generate innovative and compelling ideas for advertising and marketing campaigns.
- Utilize market research, customer insights, and analytics data to inform copywriting strategies and create targeted messaging.
- Conduct research to understand the target audience’s preferences, needs, and motivations.
- Review and revise copy for grammar, spelling, punctuation, and clarity. Ensure that all written materials are error-free, well-structured, and adhere to the highest quality standards.
- Collaborate effectively to deliver integrated and cohesive campaigns that drive results.
- Tailor the tone, style, and language of the copy to suit different platforms, target audiences, and communication goals.
- Adapt writing style to match the brand’s voice and maintain consistency across various channels.
- Keep up to date with industry trends, emerging technologies, and best practices in copywriting and advertising. Continuously expand your knowledge and skills to enhance the effectiveness of your copy.